Category: Content

  • Why You Should Schedule Your Updates With Buffer

    Buffer has been a staple ingredient in my social media management workflow for a couple of years now. If you’ve not tried it yet, now’s the time! It’s a simple, free tool that allows users to schedule tweets and posts to other social networks including Facebook (pages and profiles), LinkedIn (profiles, groups and company pages),…

  • Top Picks for Social Media Week London 2013

    There’s just one week to go until Social Media Week hits cities around the globe, from Berlin to Mumbai and Bogotá to São Paulo. No prizes for guessing where I’ll be though: London! And this year I’ll be hosting a Content Cookery School breakfast briefing with Emarketeers where I’ll be exploring Content Marketing and the…

  • Who’s Watching Webinars These Days?

    Webinar presenters will find a host of fascinating data points in BrightTALK’s DataLeaks 2013 presentation. Did you know for instance?: On average, 90% of the audience has shown up 15% of the way into each webinar. So, if you’ve something interesting to say, best save it until you’re about 20% (one fifth) of the way…

  • Hangout with MyWebPresenters

    Here’s a video of a Google Hangout I recently recorded direct from Wild Orange Media Towers with Neil Davidson, MD of MyWebPresenters. We chatted about effective measures of success for online videos, the viral myth, producing content that people engaged with and share, and my thoughts on what’s next for Wild Orange Media. Enjoy! http://www.youtube.com/watch?v=_sqjUZF-bS8

  • 3 Simple Steps to Creating Daily Content Gold

    We’ve all been there; it’s every community manager’s nightmare. Staring at that blank screen, racking your brain for fresh ideas about what to post to your social networks today. When writer’s block strikes sometimes the best thing to do is to walk away and formulate a new plan on how to avoid an idea logjam…