Demystifying Digital Marketing in Dubai

Next week I’ll be in Dubai, UAE, to deliver a new training programme entitled ‘Demystifying Digital Marketing’. The open course is a two-day programme, designed to coincide with the Middle East Event Show and Mktg Live, and will feature brand new training content covering everything from search engines to email, mobile marketing to UI testing.

I’ve written five short blog posts especially for the programme. If you’re new to digital marketing, or just looking for a different perspective on things, you may find my ‘Expert Eye’ posts of interest:

  1. What is Digital Marketing anyway?
  2. Setting your Strategic Course
  3. Search and Social Hand in Hand
  4. Working Smarter, not Harder
  5. What to Pack in Your Marketing Toolbox


And, if you too will be in Dubai next week, let me know!