We digital marketers are not above needing to combine clever creative thinking and the sort of profound psychological insights that our marketing forefathers mastered long before Tim Berners-Lee made his incredible discovery. So, today I share with you two of my favourite marketing presentations, both courtesy of the wonderful TED.
First up, Rory Sutherland, with Life Lessons From an Ad Man:
[ted id=658]And, if that hasn’t satisfied your appetite, enjoy Tim Brown on Creativity and Play:
[ted id=392]