All Posts in “advertising”

How to Assess the Impact of Stopping Search Advertising: a Google Study

14 March 2012

There’s No Such Thing as an Awareness Campaign

4 November 2011

Promoted Tweets–do they work?

18 August 2011

Why women are easy and size matters for men

12 August 2011

Getting to ‘Like’: why being liked really matters and how not to do it

4 August 2011

How to successfully use Promoted Tweets on Twitter

11 May 2011

New self-regulation for online behavioural advertisers in the EU

18 April 2011

Proof that Search and Display Ads work best together

14 April 2011

Get over yourself: things real people don’t say about advertising

13 April 2011

10 free media channels every business can use

10 March 2011