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Allister Frost
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Updates in the new LinkedIn desktop experience
Microsoft secured final regulatory approval of its $26.2 billion cash-only acquisition of LinkedIn in December 2016, and the social network has already undergone some substantial changes. There’s an all-new look for desktop users. Out goes that tired, dated menu bar, and in comes a new, simplified iconography-based navigation bar. LinkedIn’s messaging tools also now…
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Allister Frost
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Using LinkedIn Better and More Cheaply
Change is never easy, is it? But if there’s one New Year’s resolution I’m proudly sticking to, it’s the one about making better use of LinkedIn to manage my personal brand and find like-minded people to support me in my work. And, for many smart people, using LinkedIn better takes little more than remembering to use the…
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Allister Frost
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LinkedIn To Withdraw Lead Collection on 15 July 2014
LinkedIn Ads includes a feature called Lead Collection that makes it easy for self-service advertisers to gather contact details, including email addresses, from people who engage with their ads. But this feature is set to be withdrawn on 15 July 2014, meaning you have just two weeks left to take advantage of it or withdraw…
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Allister Frost
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LinkedIn Withdraws Products and Services – what you must do now
LinkedIn has quietly announced that the ‘Products and Services’ page available on every Company Page on the social network will no longer be supported after 14th April 2014. This popular feature is being retired to make way for ‘Showcase Pages,’ but the potential impact on existing users could be significant. Don’t panic! Here are our…
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Allister Frost
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Why You Should Schedule Your Updates With Buffer
Buffer has been a staple ingredient in my social media management workflow for a couple of years now. If you’ve not tried it yet, now’s the time! It’s a simple, free tool that allows users to schedule tweets and posts to other social networks including Facebook (pages and profiles), LinkedIn (profiles, groups and company pages),…
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Allister Frost
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The State of Friendship in a Social Media World
I’d love to attribute this image to someone, but I have no idea where it first appeared. But it’s great and says a lot about the shifting meaning of ‘friendship’ and the inescapable shallowness of many of our daily interactions in a digital world: Many thanks to whoever created this. I’m sure we’d make great…
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Allister Frost
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Don’t get SWAMmed–How LinkedIn is Fighting Spam
Earlier this year LinkedIn quietly introduced a new featured called S.W.A.M. designed to reduce the volume of spam and unsolicited sales pitches on their platform. S.W.A.M. is short for Sitewide Auto Moderation and, in a nutshell, means that if one LinkedIn Group Manager blocks a person from their group, all future posts from that person…
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Allister Frost
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Klout.com: Now with added LinkedIn
Klout users will soon see the option to add their LinkedIn profiles to their Klout.com accounts, allowing Klout to take your LinkedIn network into consideration when assessing your online influence. While headline Klout scores are unlikely to change significantly in the short term, you should expect to see some variations in your reach and influence…
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Allister Frost
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Infographic: Who’s using LinkedIn?
With LinkedIn having recently pushed through the 100 million members barrier, this is a timely infographic showing the demographic breakdown of its users. No surprise, those in hi-tech industries are most represented, as well as those working for very large organisations (>10,000 employees). A staggering six million people in the UK are registered on LinkedIn,…
