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Allister Frost
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Klout.com: Now with added LinkedIn
Klout users will soon see the option to add their LinkedIn profiles to their Klout.com accounts, allowing Klout to take your LinkedIn network into consideration when assessing your online influence. While headline Klout scores are unlikely to change significantly in the short term, you should expect to see some variations in your reach and influence…
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Allister Frost
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Presentation: HP Business Forum
Here are my slides from the recent HP Business Answers forum meeting where I talked about how to grow a small/medium business in our digital world: HP Business Answers Forum – Allister Frost Keynote http://www.slideshare.net/slideshow/embed_code/8234204 To join the forum head over to this group on LinkedIn.
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Allister Frost
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How we use Twitter to get answers to questions [infographic]
Thanks to Lee Williams for bringing this one to my attention. Click the image below to reveal a really informative infographic that shows how Twitter users go about getting answers to their questions. No surprises, the more followers you have the more likely you are to get answers to your questions and be happy with…
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Allister Frost
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Peer Index–creating a Twitter League of your followers
Peer Index has rolled out some neat innovations to help people who manage multiple social media accounts or perhaps monitor several on behalf of their company or clients. One example is the new group feature, which allows you to create a league table showing each account’s relative performance according to its PeerIndex score. The example…
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Allister Frost
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Sunday Times launches The Social List
[See author’s note below for update] The Sunday Times is well known for its annual Rich List. So, what better way to inject a little 21st century than by inventing The Social List, an automated league table that lists the most social-web-connected people in the world? Anyone can sign up to join. The Social List…
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Allister Frost
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20 Tips for a successful Twitter Chat
Twitter Chats (sometimes called Twitter Tweet Chats) are gaining in popularity because they provide a convenient way for organisations and groups to interact in real time with other people. Even pharmaceutical giant AstraZeneca is getting in on the act, and so could you. But there’s no guidebook to steer you through your first Twitter Chat…
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Allister Frost
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Social Media Monitoring – massive infographic
Social media monitoring and measurement is a complicated beast at the best of times. This infographic from KISSmetrics and oneforty does little to remove the complexity, but it does help clarify who are the major players and which tools, free or paid, are best for certain requirements. Click image to expand: Hat tip to The…
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Allister Frost
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8 tips for boosting your Klout
Love it or loathe it, Klout has been making major inroads into the emerging social media measurement business. And, with other third party tools like CoTweet, Radian 6, and Seesmic now pulling in Klout data, a growing audience of social network users are discovering and exploring what Klout means to them. But first, for the…
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Allister Frost
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Frost’s First Rule of Social Media Marketing: “Know Why You’re Doing What You’re Doing”
There’s something about the social media gold rush that makes otherwise intelligent people seem to lose their heads. They race off, with the cart firmly attached before the horse, and find themselves doing all kinds of crazy stuff before stopping, exhausted, to try to figure out why things aren’t working. I see this issue so…
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Allister Frost
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Superb diagram: Quickstart Guide to Social Media for Business
There are three reasons I love this diagram by the gang at B2BENTO.com: It shows all of the major stages in any well-planned social media programme, it’s a fool-proof checklist for everyone from the most experienced “guru” to the complete novice, and, it’s free and shared with the world under a Creative Commons licence Click…
