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Two New Awards for Wild Orange Media
In our work here at Wild Orange Media, the biggest reward we get is seeing the boost we can bring to our clients’ work and performance. The proof of the pudding really is in the tasting, yum! But every so often we’re honoured to receive recognition from other places, and it’s especially touching when this…
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Channel Amnesia and Buyer Journeys
There’s a powerful phenomenon developing that I’ve been observing in recent years. As our internet-connected devices become ever more intimate, the content they provide has to also become more personalised and tailored to our desires. We’ve grown used to getting near-instant answers to every question, often with little more than a few keystrokes or a brief…
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Railway Strikes – You Are Part of the Solution
Today, as millions of commuters in the UK experience travel chaos caused by an RMT railway strike, I can’t help but wonder if there’s a much smarter way to work and travel. The industrial action comes after conductors for the Southern Rail network, which operates train routes through heavily-populated parts of South England and London,…
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Business Lessons from Leicester
In a normally quiet, mid-sized city in central England a seismic revolution just took place. Leicester (pronounced “Lester” for you non-Brits) City Football* Club (LCFC) has just won the English Premier League title, arguably the most prestigious national club league trophy in the world. If that strikes you as unremarkable, consider these: Last season, LCFC won…
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Netflix Socks Mean You’ll Never Miss A Show Again
We’re pretty sure this is exactly what the Internet of Things was invented for. Simply (well, ‘simply’ if you’re an electronics and computing wizard) by following the instructions you can now make yourself a pair of socks that will automagically pause Netflix if you doze off. Yes, really! Netflix recommends you knit your own socks,…
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Fighting the Online Bullies
At our Internet Safety School events we typically talk about online bullying as something that only schoolchildren do to each other. But, with ever-widening access to technology, adults are increasingly using digital platforms to troll, abuse and intimidate others. In Brazil, Criola, an organisation that works to defend black women’s rights, decided to fight back by putting…
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The Beginning of the End for Apps
The App Economy has been one of the stand-out successes of our burgeoning digital era. Companies like Apple and Google now generate billions of dollars of revenue from sales of mobile apps, and armies of clever developers have built entire businesses from releasing apps. But the need for apps has never been lower than today, and…
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Find Your Growth Hub
The opportunity to deliver a keynote speech at the excellent Enterprise M3 Annual Conference in Woking this month gave me cause to ponder the role of local government and business groups in promoting digital skills and capability development across the UK. With Wild Orange Media located just a few miles away in nearby Surrey, Enterprise…
