Tag: hashtag

  • How To Fly A Plane With A Hashtag

    It may be a barely veiled attempt to drive Twitter mentions, but you have to admire BA’s Race The Plane competition that’s running in the UK today. The campaign idea is simplicity itself. Twitter users can race (virtually) a BA jet flying from London to Toronto by tweeting with the hashtag #racetheplace. Presumably—although it’s not…

  • What is #FollowFriday and how to do it correctly?

    Every Twitter user is familiar with the often used hashtag #FollowFriday or #FF which appears with weekly predictability on Fridays. But what is #FF about and how can you use it to promote people on your network and discover new people to follow? Follow Friday emerged in the early days of Twitter as a way…