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Beware the hidden costs of online shopping
Today is Manic Monday, expected to be the busiest online shopping day of the year, and this seems a timely moment to issue some advice. While the Internet can be a great place to buy goods at some highly attractive prices you need to stay alert to the risk of hidden charges that may negate…
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Untick this box to not opt out to not receive stuff you might not want
Opt-out and opt-in boxes have been a regular feature of marketing promotions since laws came into effect giving consumers the right to control the types of communication they receive by giving what the regulations call “prior consent”. In the UK it’s the Privacy and Electronics Communications (EC Directive) Regulations 2003 that lay out the rules…
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Twitter says: “you can only Tweet with Twitter”
Important new advice was issued by ISBA to its members today which highlights the requirement to respect Twitter’s trademarks. I’ve reproduced the guidance, which ISBA’s Director of Public Affairs, Ian Twinn, describes as “probably fairly commonsense (sic) stuff”, below: Companies may promote their own Twitter pages by using the phrase “Follow us on Twitter” or…