Tag: technology

  • Find Your Growth Hub

    The opportunity to deliver a keynote speech at the excellent Enterprise M3 Annual Conference in Woking this month gave me cause to ponder the role of local government and business groups in promoting digital skills and capability development across the UK. With Wild Orange Media located just a few miles away in nearby Surrey, Enterprise…

  • The Enduring Power of Moore’s Law

    At Wild Orange Media we’re often asked (and caught talking) about Moore’s Law, the exponential growth principle first documented in 1965. Gordon Moore. then just a young engineer, made the far-sighted observation that technology, largely powered by silicon microelectronics, could repeatedly double in power in a fairly predictable way. It’s a principle that has shaped…

  • The Home Wi-fi for Safe Internet Access for Kids

    At Internet Safety School we’re always on the lookout for simple ways that parents can help their children live their digital lives to the full, while staying safe and secure. So we’re excited to be a backer of an innovative new product called Kidokey (also the first—and long-awaited—product we know that rhymes with okeydokey!). Kidokey…

  • 50 Things You Don’t Need in 2014

    50 Things You Don't Need In 2014 from Wild Orange Media Ltd As 2013 draws to a close, I thought it might be fun to take a look at some well-loved things that suddenly find themselves obsolete in our fast-changing world. I can’t pretend this is a comprehensive list of all-things-obsolete, but coming up with…

  • Free video webinar: B2B Buyer Engagement Through New Technology

    Yesterday I joined B2B Marketing’s Joel Harrison and co-founder of BrightTALK, Charlie Blackburn, in their London studio to talk about the challenge of securing buyer engagement through new technology channels. If you missed the live broadcast, the webinar recording is now available to view at: http://www.brighttalk.com/webcast/1166/62437 I’d love to hear your feedback. And yes, I…

  • Killed by Tech

    Eric Qualman writes some good books. His latest is out now and he’s plugging it, as ever, with a video that I know you’ll enjoy. But, before you watch, have a think about some of the things that have been killed off by technology in the last 20 years. Now watch the video and see…

  • New video site: Technology Marketing in Mind

    I was recently filmed for a new marketing industry initiative aimed to help technology marketers hear from their peers about critical issues facing our sector. The new Technology Marketing in Mind site is launched today at www.tmim.co.uk. It’s a project by Marketing Options International, an agency I’ve not dealt with previously, but they were a…

  • There’s more to life than consumerist fulfilment

    I don’t recognise the British towns and cities being beamed into my living room on rolling TV news bulletins and websites. As I type, the violence and criminality sweeping densely-populated parts of England is continuing this evening. It’s deeply saddening to see parts of our small island being torn apart by mindless thugs. Technology, most…

  • Mark Ritson is wrong: social media is for people and brands

    Associate Professor of Marketing, Mark Ritson, believes that “social media is for people, not brands” as explained in his latest weekly column for Marketing Week. I think he may be starting to lose the plot. Ritson begins his argument by showing that five of Britain’s biggest brands, including retailer Morrisons and banking giant Barclays, don’t…