FROST News
Updates from a life with a
Future-Ready Mindset
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Wi-fi Security 101 – secure your router from outsiders
Here’s a top Internet Safety tip: Don’t put your wi-fi router in the window with the wi-fi access code visible from the outside. Blindingly obvious perhaps, but it’s surprisingly easy to spot homes and businesses who fail this most obvious security test.
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The Minimum Age to Use Facebook (and more)
One of the key messages I used to teach parents at Internet Safety School was the age their children should be before they can legally use popular sites online. It’s little known that most social networking sites require users to be at least 13 years old before they can sign up. And for e-commerce sites…
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Data Sharing and The Generational Divide
I wrote recently about the importance of ‘Giving then Receiving‘, reminding marketers to give something to their audience before asking for personal data. It works, and I’ve been touched by the messages I received from you sharing your experiences of testing this approach. New data from Mintel in the USA should provide further encouragement if…
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Why Pizzerias Love You To Go Small
Friday night is pizza night! Or at least it is in my head right now! Everyone seems to love pizza these days. Economic recession or no recession, pizzerias have never been busier. Domino’s, the world’s largest pizza chain recently opened its 777th shop in the UK, and now operates in more than 70 countries. It…
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Little Delights and Why It Pays to Sweat The Small Stuff
My first boss drummed into me the importance of paying great attention to detail in everything I did. But little details, he told me, are especially important when working on designs for products and communications materials. So it was great delight that I was recently introduced to a lovely site called Little Big Details, which…
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Escaping FOMO and Living in the Moment
Valentine’s Day is upon us. The annual opportunity to show how much we care for the people we love, usually through the medium of corny gift cards, flowers and chocolates. But it’s also a good time to reconnect with the simpler things in life. Our fast-moving digital world constantly fuels a nagging fear of missing…